For busy Aussie men 30+ who feel tired, heavy, and are carrying 10–30kg they want gone
Lose 10–20kg
in your first 12
weeks Guaranteed
Rebuild your body, energy, and confidence without giving up beers with mates, family dinners, or your social life – even with a demanding job, business, and family.
Step 1 of 3: If you’re an Aussie bloke 30+ and ready to drop 10–20kg in your first 12 weeks, watch the video and fill this in honestly. If you’re a good fit, you’ll be invited to book your Game Plan Call.
Real Aussie blokes getting it done
Tradies, FIFO workers, business owners, and busy dads dropping 10–30kg while working big hours and keeping up at home.
Only apply if you’re serious about sorting this in the next 12 weeks and willing to do the work.
Are you proud of the life you’ve built, but not the body you’re living in?
This is exactly what the APEX Lifestyle Transformation for Men is built to fix.
How the APEX Lifestyle Transformation for Men works
Built around three simple steps any busy Aussie bloke can run, no matter how hectic life gets – so you can finally get lean, strong, and energised without blowing up work or family.
Map out your real life
We start by mapping your entire week – work schedule, shifts, travel, kids, your partner’s cooking, social life, injuries, and past attempts. You get a lifestyle system designed around your reality, not a generic template made for 22-year-old influencers with no responsibilities.
- You stop relying on motivation and start running on structure
- Work, family, and training stop competing – they finally align
Follow a plan built for your body & schedule
Then we design training and nutrition that fit the time you actually have and the food you actually eat – gym, home, garage, hotel, or park. You get a plan that strips fat, rebuilds muscle, boosts energy, and fits the life you actually have.
- No starving, no endless cardio, no 6-day gym grinds
- Real food, family dinners, and beers stay — calibrated for fat loss and strength
Execute with daily coaching
You’re not left guessing or doing this alone. You get your own dedicated coach in your corner every day. We track your data, adjust your food and training, and remove roadblocks – work stress, travel, social events, injuries – as they come up.
- No second-guessing what to do
- No falling off when life gets busy
- You keep progressing no matter what life throws at you
On this free 30-minute call, we’ll map your schedule, show you exactly how APEX would work for you, and if we’re a fit, walk you through how the coaching works.
Real stories from busy Aussie blokes
Short videos from tradies, FIFO workers, business owners and dads who’ve dropped 10–30kg while managing the endless responsibilities every man has to carry.
These aren’t fitness influencers.They’re everyday Aussie blokes who were where you are now.
We take all the risk so you can focus on doing the work
Follow the plan and check in weekly for your first 12 weeks. If you don’t see clear, visible changes in that time, we’ll refund you in full and coach you for another 12 weeks free.
Complete your weekly check-ins, follow your coaching, and do the work for your first 12 weeks. If you don’t see clear improvements in…
PLUS another 12 weeks of coaching free
No other men’s coaching program in Australia backs their system like this. Men want certainty, not maybes — and this is exactly why men who’ve failed for years finally break through with APEX.
Everything you need to drop the weight
— and keep it off for life
Everything busy blokes 30+ need to drop 10–20kg in their first 12 weeks and keep progressing from there.
Nothing they don’t.
Custom Training & Nutrition
Built from the ground up to suit your body, lifestyle, and goals – no cookie-cutter PDFs, no fad diets. Every plan fits the way you actually live, so you can drop 10–20kg in your first 12 weeks without your life revolving around the gym or kitchen.
1:1 Coaching & Accountability
Daily access to your coach plus weekly progress check-ins. Real-time support from a mentor who knows your struggles and keeps you on track – so you’re never left guessing, never doing it alone, and never “falling off” for weeks at a time again.
Brotherhood of Men
A private community of Aussie blokes on the exact same mission. Men who push you harder, call you up when you slack, and celebrate every win — so you stay consistent because you’re no longer the only one who cares if you show up.
Proven Tools That Work
Simple systems that make your progress easy to track – food, training, sleep, habits – all in one place. Your coach reviews it with you so you don’t just collect numbers; you improve every single week and always know what to do next.
Knowledge for Life
We don’t just tell you what to do — we teach you how to do it. By the end of the program you’ll know exactly how to train, eat, and live to stay in shape for life, without ever needing another coach or program again.
Frequently asked questions
We’ll cover pricing on the call once we know your goals, lifestyle, and what level of coaching you actually need. The last thing we want is to charge you for anything you don’t need. Most men join APEX because it ends up costing far less than staying stuck — physically, mentally, and financially.
Most men notice changes in the first 7–14 days. Visible changes usually hit around weeks 4–6, and major transformations happen across your first 12 weeks and beyond.
No. You can train in a gym or from home, while travelling or on the road – anywhere. We build the plan around your environment so you can win either way.
Yes. APEX is built for men with real pressure — work, family, fatigue, long hours, lack of routine, and stress. You follow the system. We adjust it around your life.
Most men train 3–4 days per week. We match the plan to your lifestyle, not force your lifestyle to match the plan.
You get daily access to your coach, hyper-accountability, weekly video check-ins, on-the-minute adjustments, deep data review, and support through every step. You’re never left guessing or on your own ever again.
Absolutely. APEX was built with FIFO rosters, long shifts, irregular sleep, and high-stress work in mind. You’ll get a plan designed specifically for your roster so you can win on-site and at home.
Both. You get a simple plan to execute and the education to keep your results for life. Our main goal is to teach you training, nutrition, identity, mindset, and lifestyle principles so you’re not dependent on a coach forever.
You better believe it, mate! APEX Coaching Academy is 100% Australian-owned and operated. Our team works across Australia, with HQ on the Gold Coast. You’ll be coached by real Aussie men who understand the pressures Aussie men face.
Most programs just give you a workout and a meal plan that ignore your real life. APEX builds a complete lifestyle system around your actual schedule, food choices, and responsibilities, gives you a 1:1 mentor in your pocket every day, and backs it all with a “do the work” guarantee on your first 12 weeks. That’s why busy Aussie men who’ve failed for years finally drop 10–30kg and keep it off.
That’s exactly why our guarantee exists. If you follow the plan we agree on, check in, and do the work for your first 12 weeks with APEX and don’t see visible, measurable results, you get a full refund and another 12 weeks of coaching for free. We take the risk so you can take the first step.
Brodie Casa
For the last 15+ years I’ve helped men rebuild their body, health, and confidence from the ground up. I became obsessed with one question: why are so many good men exhausted, overweight, and drifting through life, even when they’re doing everything “right” on paper?
That obsession led me to study performance, biology, behaviour, and psychology. I tested everything on myself and invested over $150,000 into degrees, mentors, and coaches to build the system I wish every ambitious bloke (including me) had years ago.
That system is now APEX Coaching Academy and the APEX Lifestyle Transformation for Men – a lifestyle operating system built specifically for busy Aussie men over 30 who want to drop 10–30kg, get their energy back, and stay in shape for decades, not weeks.
I’d be honoured to help you get your health, energy, and lifestyle not just back on track, but performing at the level you know you’re capable of. I look forward to meeting you on your Game Plan Call.
Trusted by 1,000+ Aussie men who’ve dropped 10–30kg
These blokes started where you are now — 10–30kg overweight, busy and exhausted… now look at them.
What progress looks like week to week
Real, unedited messages from APEX men — the wins, the breakthroughs, and the “I can’t believe this is me now” moments.
4.9★ on Trustpilot from busy Aussie blokes
10kg down
“Dropped about 10kg in 10 weeks. Hardest part was starting.”
47 and sorted
“Struggled with my weight and a few injuries for years and just figured that was it at my age. Closing in on 20kg down in 6 months now and my back hasn't felt this good in a long time. Should have done it sooner.”
Not a diet
“Lost over 20kg but the main thing is I actually know what I'm doing now. It's a lifestyle, not a quick fix.”
Still had my beers
“Over 20kg gone in under 4 months which I didn't think was possible for me. Best part is Brodie built a couple of beers into my weekend so I wasn't giving up everything. Made it something I could actually stick to instead of falling off after a fortnight like usual.”
Fits my week
“Food and training built around my actual schedule. Easy to stay consistent when it fits your life instead of the other way round.”
10/10
“Good coaches, good group, kept me on track. 10/10 from me.”
Rock bottom
“Rocked up at my heaviest and lowest. They didn't sugar coat it but they didn't make me feel like garbage either. Just gave me a plan and kept me on it.”
Sleeping again
“Energy was shot after 30 and I'd put on close to 10kg. A year on it's gone and I'm actually sleeping properly again.”
The habits stuck
“Lost a heap of fat and put on a bit of muscle, but honestly the real win is the habits. I was the bloke who'd fall off after two weeks every single time without fail. Two years on I'm still going and it just feels normal now, don't even think about it.”
No complaints
“Got a result and kept going. No complaints here.”
More than I expected
“Came in to lose weight and ended up learning a heap about running my days better too. The team genuinely go above and beyond.”
The group does it
“Close to 30kg gone. Honestly it's the group that does it, everyone in there is just trying to help each other along. Wasn't expecting that side of it when I signed up.”
Still here 9 months on
“Signed up for 12 weeks and I'm still here 9 months later. Twelve kilos down and I finally understand the food side of things.”
Glad I joined
“Heaps of knowledge and they hold you to it. Glad I joined.”
Deeper than the scale
“Good to drop the weight obviously, but the support for the mental side caught me off guard. Helped more than I'd normally admit to anyone.”
A real coach
“Solid plan that fit around work and family. If you want an actual coach and not a copy paste PDF, it's these blokes.”
Didn't recognise myself
“Under 3 months in and I genuinely didn't recognise the bloke looking back at me in the mirror. Brodie was honest with me, backed me when I needed it and gave me a kick when I was making excuses. I'd been carrying that weight for the better part of a decade. Can't speak highly enough of them.”
Energy's back
“10kg off in under 12 weeks and the aches are gone.”
A year on
“Been with them about a year now. The difference is they don't just get you to the goal and wave goodbye, they teach you how to actually hold it. That part is rare.”
Cheers fellas
“As a business owner no one had pulled me up in years. Followed the plan, lost the weight. Cheers fellas.”
40kg all up
“Around 40kg gone over a couple of years. Worth every cent.”
Should've started sooner
“Sat on it for months before I finally signed up, kept telling myself I'd start Monday. Few simple changes later and I've got abs again, best shape I've been in for years.”
Flowed into everything
“The accountability is second to none. Flowed into home life with the wife and kids and running the business too.”
Back on track
“Lost 16 or 17kg the first time and learnt the hard way that it takes time. Fell off a bit when work got mad, but I had all their tools to fall back on and it's coming off again. That's the difference for me.”
It works
“Follow what they give you and it works. Simple.”
No BS
“Brodie's no nonsense approach is what's missing everywhere else. Teaches you what actually sticks instead of some 6 week shred.”
Not a number
“Down to earth from day one. Never felt like just another client and the system is easy to follow.”
6 weeks in
“Only 6 weeks and I'm 9kg down. Adam genuinely gives a stuff.”
Best I've looked
“12kg in a couple of months. Having blokes who keep you honest and are just as flat out with life as you are makes all the difference.”
Does what he says
“Kept me accountable and taught me things I use in my business too. He just does what he says he will.”
Tried a few
“Tried a couple of online setups before this. Only one where the coaches actually went out of their way to get me a result.”
Learnt more in months
“Got more done in a few months than all my years messing about at the gym before. They keep it simple.”
Two years in
“Two years with Apex now and the last few months have been the best yet. Changed how I look at the whole thing.”
They actually care
“Never dealt with a company that cares this much about how their clients are tracking. Caught me off guard honestly.”
Just do it
“Lost 15kg in 5 months. Took me way too long to pull the trigger, don't make the same mistake I did.”
19 weeks
“Over 20kg down in 19 weeks even with a few weeks I couldn't get to the gym. They show you how to keep it off too, which is the bit everyone else skips.”
Ready to be the next transformation?
If you’re serious about finally dropping 10–30kg and getting your energy back, your next step is simple — apply for your Game Plan Call.
Only apply if you’re serious about sorting this in the next 12 weeks and willing to do the work.
Privacy Policy
Effective date: 1 April 2024
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